As a publicity professional, I've completed a number of projects that left my clients claiming I was a magician. 

Those moments make me feel a bit of a fraud. I'm certainly no Penn (or Teller, for that matter ... I'm actually quite chatty). To be frank, there's no smoke-and-mirrors mystery to getting noticed. For the most part, making a client look good in the public eye — whether a nonprofit, a mom and pop shop, or a global corporation — really comes down to consistency, frequency, and a little common sense.

I'm not giving away earth-shattering trade secrets here. I DO believe in "teaching a man to fish," and a client who understands the basics of the tactics I implement is a helpful, satisfied client, long-term. Armed with the same knowledge, we can meet our publicity goals all the quicker. 

Businesses or organizations wishing to take a "hands-on" approach to pulling a rabbit out of the publicity hat to boost visibility may benefit from the following insights:

1. Frequency of exposure impacts publicity success. It can take at least three exposures, usually more, before a consumer notices a message and takes action. The more ways/times a business or organization puts info out to the public the more likely a consumer will eventually absorb the message.

2. Consistency of message is a huge factor in gaining positive attention. Without consistency, a consumer may become confused about what the business or organization stands for and can offer. One of my first actions, when taking on a new publicity project, is to "deep dive" into the client's website, printed publicity materials, and social media content. If the content does not send a consistent message (I should literally see duplication of key message points throughout), I work to consolidate and create consistency across all platforms.

3. Brand is the overreaching message an organization is trying to send to its consumers. Essentially, the brand illustrates what the organization stands for. The goal should be to improve the consumer's relationship with a brand and develop trust, loyalty, and engagement. 

4. Advertising includes purchased magazine ads, special offers, coupons, etc. Advertising may have a clear "sales" feel (sometimes welcome/requested by the consumer ... sometimes not) and is recognizable as an obvious, paid attempt to get a consumer to say “yes.” Advertising is usually trackable and tangible.

5. Public Relations is a less trackable, less tangible publicity tool, but just as beneficial, whether working in tandem with advertising or alone. Such efforts allow businesses or organizations to promote goodwill and public interest, with or without a sale. They may include corporate newsletters, informational blogs, press releases leading to published articles in local media, an interactive website, or even sponsorship of a community fundraising event. Public Relations efforts are usually more about connecting with the consumer and promoting brand, with or without a sale.

6. Love it or hate it, social media is here to stay. According to Pew Research Center, about 7 in 10 Americans use social media to connect with one another. When posting on social media — Facebook, Instagram, Pinterest, Youtube, Twitter, and so on — keep in mind your consumer demographics including gender, age, race, financial status, etc. Each social media platform attracts a different market.

7. Community Facebook groups are available in almost any regional/special interest community and provide a FREE venue to promote brand and/or collaborate with other like-minded individuals. Overt sales posts are not necessary to make an impact. Even a post with a picture featuring an organization's summer interns can provide positive exposure. Paid, targeted boost opportunities are also available in this format. Be respectful of group rules and avoid controversial subjects, unless that is the brand message you are trying to promote in the name of your organization. Regardless of the social media platform, never forget that readers form an opinion that could impact a future sale.

Whether trying to implement publicity on your own or with a professional's help, having at least a little background knowledge can help in the process of getting noticed.

It's not magic.

​Really.

There's no false bottom in that top hat ... just consistency, frequency, and a little common sense.

And maybe a rabbit, if you're lucky;) They're awfully cute.

#publicity #PR #advertising 

Such basic definitions of the word "artist" seem lacking.

In my opinion, an artist is not just simply someone skilled in the arts. Regardless of ability, an artist is someone who has the ability to make another person feel. It is someone who has the capacity to create in some form and, in doing so, to change the way others think about the world around them. 

Creatives surround us. We are so blessed to have both hobbyists and professionals in our midst, no matter the form ... be they novelist, painter, fashion designer, vocalist, animator, gardener, chef, poet, architect, dancer, violinist, graphic designer, seamstress, actor, videographer, essayist, or other creative.

Too often artists are not given permission to shine. Some are told they aren't good enough. Some are told being an artist isn't "practical." Some are simply not taken seriously and eventually wander away from what brings them (and so many others) joy.

​The self portrait (above), which my daughter gave to me as a "Thank you, Mom, for always supporting me" gift several years ago, is one of the most touching works of art I've ever had the pleasure to receive. It is one of my most valued possessions. I can't read her sentiments, shaping the curls and swirls of my daughter's wild hair (since then tamed with a serious haircut), without needing a box of tissues.

This. This is what an artist is. My incredible daughter brings me to my knees. She is an artist who adds color and texture to my existence, and I would be simply lost without her (and her lovely artwork) in my life. 

Art, in some capacity, has been a part of my world and the worlds of my family members, since forever. My husband was in marching band and played in the orchestra for his high school musicals. I loved to draw and paint as a child. Participating in journalism, choir, and musical theater were my main high school hobbies. Our two girls were raised on a healthy supply of The Beatles, Billy Joel, and show tunes. They saw their first musical as early as we could reasonably expect them to sit quietly in a balcony for two hours. Active in choir, band, and theater, both were quite comfortable performing for others. From a very young age, Michelle also showed a natural ability for visual arts and took art classes through high school. She even worked a side-hustle as a caricature artist for library events, graduation and birthday parties, and the like. She eventually progressed to digital art and has done commissioned logos and other artwork for businesses and nonprofits.

Both children were high, academic achievers and took every "pre-college" course necessary to get into a top-tier, liberal arts college. Our oldest got a degree from Georgia Tech. But Michelle? When it came time to look at colleges, she explored the same liberal arts opportunities her sister originally had and, with somewhat lackluster interest, decided to consider a degree in marine biology or psychology or geology.

Some sort of "ology." 

But an "ology" degree wasn't right for Michelle. Her heart wasn't in it. We knew that, and, deep down, she knew that, too. Despite a fair amount of terror that she'd be a "starving artist," at the end of her effort, we pushed her to check out SCAD.

She was hooked. SCAD prepares its artists with specialized creative skills that cannot be found elsewhere. She grew as an artist and and as a human in the past four years, and we have never regretted giving her permission to follow her heart and be true to herself ... her wonderful, artsy, colorful, richly-textured self.

Yes, I am proud of Michelle's recent graduation from one of the top art schools in the nation. Yes, I think she's amazing, and I'm envious of her experiences. She has a Bachelor of Fine Arts in Motion Media Design and minor in Animation. She's interned with the Pittsburgh Penguins (NHL) motion graphics team and is now interning with the marketing and branding team of a global CPA firm in Atlanta, GA. I have absolutely no concerns about her securing a full-time job IN HER FIELD OF WORK.

Michelle went for it. I believe all creatives should "go for it," too, if it's what brings them joy. More than anything, though, I wish more artists were given permission to try.

Listen to your heart. Write that novel. Paint that masterpiece. Take that bow.

And shine. You're an artist.

For more art by Michelle, check out www.motiongraphicsart.com.

#artist #writer #WIP #WritingCommunity #Create 

If a writer wants to be perceived as a professional, there's more to success than just talent. One must talk like a professional, look like a professional, and act like a professional.

Freelance writers, and other creatives, often work with very traditional clients, including large corporations, nonprofits, and even sole proprietors. No matter the size, such clients may still seek what they consider "traditional" collaborators to further their brand. Does that mean you can't have a tattoo and blue hair to work with such employers? One would hope not in modern America. Regardless, your product should scream professionalism, or that client may pass.

It's not my intent to tamp down the "creative" of creatives, nor tell anyone what to wear or how to handle themselves in an interview. That's not my intent. However, let's put the basics of applying for a traditional job into perspective.

1. Provide an error-free resume/portfolio. A neat, organized resume/portfolio will show a potential employer that YOU are neat and organized. 
2. Dress to impress. Whether interviewing for a minimum-wage seasonal summer job or setting one's sights on CEO of a nonprofit, a potential hire who dresses to impress (whatever that may mean for that particular job) will get noticed. Employers are drawn to employees who show they care about their appearance. Putting in the effort to make a good first impression may prompt a potential employer to believe an applicant will put forth the same effort on the job.
3. Do your homework. Research the employer and get to know the business. Prepare questions that make it clear you care and are engaged, because, ultimately, the employer cares enough about the business to grow its employee base.
4. Be prompt and courteous. Arrive to your interview when expected and thank the employer for his or her time.
5. Offer more than is requested. If appropriate, bring work samples and follow up the interview with a personal "thank you" email.

The basics of applying for a creative job or presenting a freelance proposal?
Exactly the same as above. No matter the job, professionalism is expected and may put you a step ahead of the competition.

ADDITIONAL NOTES:

Social Media — Like it or not, social media plays a huge part in presenting what you privately stand for as a person and what you publicly stand for as a professional. In today's world, those lines often blur, and many creatives make $$$ from posting on YouTube and TikTok. A potential employer or client WILL research you, and your social media accounts may be the first place they look. Be thoughtful in your posts. If it's controversial or polarizing content, reconsider. Such content could limit your marketability, but, on the opposite side of the coin, if your brand directly benefits from such posts, you do you. 

Querying — Professionalism ALSO applies to the query process. Provide the cleanest, most fully-edited version of your manuscript and follow the submission directions, as posted, on a literary agency's website. If you don't care enough to present your best work and won't follow the directions, how likely is an agent to believe you will be receptive and/or able to take criticism and editorial feedback? He or she won't. It's just that simple.

Professionalism ... whatever the job, it's expected.

Thanks, Michelle Haas, for the artwork!

#AmWriting #WritingCommunity #WIP #Querying #Freelance #Writer #Professional
​

Whether you prefer to read a manuscript in traditional book format, or not, there are benefits to using a Kindle or similar reading device, during the editorial process.

Sometimes, when doing late-stage edits on a hardcopy, I realize I am focusing exclusively on grammar and line-by-line sentence structure ... not the overall story.

Yes, copy editing and proofreading are necessary and unavoidable, but there is an equal need to know, at the end of the day, if one's manuscript holds together when read cover-to-cover.

With a downloaded Kindle doc, I can immerse myself in the story (like I do when reading a published book I've paid for) and get a better sense of pacing, characters, and plotting — whether they are working or not — without the urge to make notations about missing commas. I do keep a notepad beside me, when doing a Kindle read-through, but I try very hard to keep my notes to only those issues impacting the story, as a whole. My goal is to interrupt the reading of my draft as infrequently as possible.

Additionally, when securing beta readers, consider the convenience of sending an entire manuscript, digitally and directly, to a person's reading device. They may be able to provide a more wholistic view of the overall story and issues they discover. They may also, generally, be more inclined to help, when your manuscript shows up as one more title on their Kindle reading list. It's like you gave them a free book, instead of a job to do.

​Directions for different devices vary, but see below for the basics of using Kindle personal document downloads with Amazon.

First things first:
Format manuscript, using common industry standards. See writersdigest.com or masterclass, for additional details, but here are the basics:

• Save file as a Word doc, preferably 
• 1” margins on all sides
• Basic 12-pt. font, such as Times New Roman 
• Double-spaced
• Automatic page numbers in header
• .5 indent for first lines of each paragraph
• Page break between chapters

Kindle Sender Directions:

1. Request the assigned kindle email address for each device receiving the manuscript (see below recipient directions).
2. Provide the recipient with sender's personal email address from which doc will be emailed, so recipient may add sender’s email address to the approved sender list in their Amazon account (see below recipient directions).
3. Once the recipient has added the sender’s email address to their Amazon approved personal document email list, sender may email document (as a Word doc or PDF file). 

Kindle Recipient Directions:

1. Go to main page of personal Amazon account.
2. Click Account & Lists.
3. Click Your Content & Devices.
4. Click Preferences tab. 
5. Go down to Personal Document Settings. This provides info about the personal Kindle account, including what devices are present. If more than one device uses the Amazon account, determine to which Kindle the personal document should be sent. 
6. Next to the name of each kindle device is the assigned Kindle email address (with kindle.com as the suffix). To receive a document sent directly to that Kindle, the sender must be provided with that assigned kindle email address.
7. MOST IMPORTANT, this is a two-way street. Recipient must also go down to Approved Personal Document Email List and add the sender’s personal email address (any suffix ... this would be your normal, personal email address) as an approved sender under Add a New Approved Email Address, so recipient’s personal Kindle doesn’t block the sender from sending the document.

 
Troubleshooting:
Once the doc is sent to the receiving Kindle, it may not show up right away on the device. Use the following tips to finalize the download.

1. The recipient should plug in the device after the file has been sent. Downloads often don’t show up until the device has a hard plug in. 
2. Recipient may have to go into the Amazon account to force the download. Click on Account & Lists, and Your Content & Devices, and under the content tab is a box (upper left) that automatically chooses “books.” Pull down that tab and click on “doc.” The file title should show up. Far to the right under the “devices” arrow, the recipient may need to choose the desired Kindle.
3. If the file still doesn’t show up, turn off the device. Plug it in for a hard plug in again, and turn it back on.
4. Finally, Word docs sometimes don’t automatically pop up as a download on the main screen of a Kindle and often don’t show up under the normal “Books” button. Once on the device, you may have to dig deeper by locating the "Downloaded" screen and pressing "View All," if it only shows normal purchased titles. There is even a "Filter" option that allows one to search for "doc" files.

 
PHEWWWW. I know that’s a lot, but it’s actually not hard if you follow the directions, step-by-step. Once you've done it once, it's infinitely easier the second time around, and you'll find a certain amount of pleasure in reading your manuscript on a Kindle or other reading device, just like you would read any other published title.

The positives of utilizing digital downloads during editing and beta reading far outweigh the negatives. Good luck and happy writing!

#Kindle #AmEditing #betareaders #digitaldownloads #WritingCommunity #AmWriting #WIP #SundayFunday #MotivationMonday #MondayMotivation

The Personal Essay: what NOT to do

1. Don’t vent on the page. Using an essay to express a moralistic stand and/or to rant about a controversial issue or family situation will likely lose a reader the moment she or he gets the gist of your agenda. Instead, share how your experience made you feel, allowing readers to form their own opinion. You may, indirectly, sway a reader’s viewpoint.

2. Don’t overlook the minor in life. One doesn’t have to pull a child from a burning building to have a story worth telling. Take day-to-day life experiences, major or minor, and present a universal meaning through the telling. Whether it’s a decade-old story about the day you lost your favorite cookbook or something “bigger,” the goal is to make readers feel, to think about everyday life differently, or to motivate them to act. No matter the event, the story should include personal transformation, allowing you and your reader to see the world differently. 

3. Don’t forget the point. It doesn’t have to be earth-shattering, but there should be a point to a personal essay. If your family takes a vacation, what’s the point of the retelling beyond enjoyment? Was it the first time three generations vacationed together? Was the trip a lifelong dream of the 90-year-old grandparent? Did being sequestered in a hotel room for two days during a hurricane lead to family bonding? There should be a life-changing point in there somewhere. Don’t write about a pleasant slice of life with no meaning. 

4. Don’t take the joke too far. Being able to laugh at yourself is incredibly popular in personal essay writing. Funny sells. However, writing a funny personal essay still must serve a purpose and, again, have a point. If you’re going to clown around, be sure the serious side of your story still shines through, giving your reader a take-away. If you make fun of yourself, you (and your reader) must learn something in the process.

5. Don’t start too late. Early drafts often come with “set-up” sentences of superfluous throat-clearing that could be eliminated without hurting the piece. Every story needs a beginning, but don’t waste valuable space getting to the hook. After writing your first draft, try reading your story from the fourth sentence on. If the story’s point did not change, get rid of the early throat-clearing. 

6. Don’t overwrite. Essayists can benefit from an old marketing rule: K.I.S.S. — Keep It Simple, Silly. Editors looking for “slice of Americana” stories typically want to hear a simple story with a simple point, but told in a thought-provoking way. Flowery writing, intended to show you are a “real” writer with a weighty vocabulary and lofty ideas, may put distance between you and the “everyday (wo)man” reading the story. Revise … and revise again, eliminating unnecessary words or phrases. Essay column writing for a newspaper or magazine almost always requires editing to a certain word count. Short is sweet as long as your edits do not change the flavor and feel of the writing. 

7. Don’t use lazy, passive language. Circle or highlight all adverbs/adjectives. Are there words or phrases used multiple times? Is each adverb/adjective the strongest choice for that sentence? Change or delete, as needed. Use the same exercise for verbs. Are there repeats? Did you use action verbs or passive “be” verbs (am, is, are, was, were, be, being, been)? When possible, go for the action.

8. Don’t avoid dialogue. An essay is about your personal experience and perception of events. Sprinkling a couple of direct quotes into an essay can help the reader feel they are there with you during your slice of life moment. Using dialogue may be more effective than telling the reader, through exposition, what transpired. Worried your memories are hazy? Quotes don’t have to be exact … only exactly how you remember them. 

9. Don’t censor yourself. Let go. Keeping it safe and only scratching the surface may mean you are not yet ready to write that particular story. To write essays, you must be vulnerable and allow others to see your truth ... your hopes, fears, and regrets. If you feel yourself holding back, maybe you need more distance from the experience before you can take the leap and write about it openly and honestly. 

10. Don’t assume your story is unique. Everyday life experiences happen to most people. We get up. We take a shower. We go to work. Impactful, life-altering experiences — hitting menopause, going through a divorce, fighting breast cancer, losing a spouse or parent, and so on — do saturate the essay market. These events are not as unique to the general reader as one might think. When writing about these experiences, be sure you can present what makes it your own story, not one of many. What makes it unique? 

11. Don’t ignore directions. When submitting an essay for publication, check the publication’s website for exact submission requirements. Many publications ask for 700-800 words. Others may take less or much, much more. Publications plan months in advance. Note the publication calendar indicating deadlines for holiday pieces or specific themes. FOLLOW THE GUIDELINES.

12. Don’t expect the editor to edit. Be sure to present your cleanest submission possible. Submitting an error-free, grammatically fine-tuned piece presents you as a professional and may help you get that byline and/or additional future work. Editors have a lot on their plates. Don’t make more work for them by expecting them to clean up your grammar. Submit your absolute best work and give them an attractive reason to say “yes.”
 
13. Don’t take rejection personally. It requires bravery and a thick skin to publicly share your personal feelings and experiences. In doing so, you invite a reader or publisher to reject you through your story. Ultimately, it’s his or her choice, and reading a writer’s work can be a very subjective affair. Don’t take an unfavorable response personally. It’s your story. Regardless of public opinion, through the telling, you have, hopefully, learned something about yourself and maybe even slayed some personal demons. That’s what makes personal essay writing worth it.

​Good luck, and write on!

#essaywriting #personalessays #amwriting #WritingCommunity #WIP #WritingTips #WriterTip #MotivationMonday #MondayMotivation ​

​The Post-it Revision Process: 7 stages of editing that first draft
 
First drafts can be messy. Anyone who just finished #NaNoWriMo in November knows what I'm talking about. There are a gazillion ways to go about revising a novel first draft, but my favorite tool during revisions is always the handy-dandy Post-it® note. 
 
Armed with a slew of multi-colored blocks of sticky goodness, I follow these basic steps, done in the order presented, to wrangle the monster and push forward to something resembling a second draft. If you are a “visual learner” or “hands-on” type of person, my Post-it Revision Process may work well for you, too.
 
Note: These initial steps do NOT cover the fine line editing that a final draft requires.
 
The Post-it Revision Process: 7 stages of editing that first draft

1. Format. Using industry standards, digitally format manuscript. Include 1” margins on all sides, basic 12-pt. font such as Times New Roman, automatic page numbers in header, double-spaced lines, .5 indent for first lines of each paragraph, etc. Check with writersdigest.com, for details. 

2. Set chapters. Even if not 100% sure in what order they will end up, try to determine chapters. Give each a working title (if not planning to use titles in the finished product, use working titles as instant visual of what the chap is about) and "insert" a hard page break after each chapter. This makes the first read through much easier to view, and will show weaknesses in structure and scene length.

3. Print hard copy. Go "old school" and print out a copy. There are many benefits to using hard copy during the editing process, as the next revision steps will attest. Additionally, the first draft hard copy is physical “proof” you wrote the manuscript (be sure to include draft date/your name on cover page). After first draft edits, the hard copy can be stored in a sealed envelope (include a copy of digital file on USB thumb drive, for good measure) and filed away for future reference. As an added precaution, save a backup to the cloud or email yourself/friend/spouse the file, providing a date stamp. 

4. Post-it. Read through the first draft. Have handy a pen and at least SIX different colored Post-it notes (include red and green, to use for pacing). While reading first draft, make notes in margins and use Post-its to physically color-code the following initial edits:

• Plot — Plot/story structure issues should be a first priority in the editing process, as they can impact everything from that point on.
• Research — Content that is based in reality (city, person, profession, cultural factors, etc.) and needs further research.
• Character — Character concerns, such as stereotyping, ineffective or inconsistent voice/dialogue, name choice (too close to another character's name, not right for the time period, etc.), and so on.
• Pacing — Novels have natural highs and lows. Note each scene as red (slow place) and green (fast pace). Too many red or green notes too close together may indicate pacing issue.
• Page/Paragraph Formatting — General formatting issues such as lack of chapter headings, inconsistent paragraph indention, blank page after a chapter, etc. are more an annoyance than a serious problem, in a first draft. However, if it bothers you (as it does me), by all means note it and deal with it. Just keep in mind that this is a first draft, and there may be many others after it. Every new draft will have the potential to create new formatting issues. Future formatting edits will be necessary. The more you catch early on, though, the cleaner the final draft will be by the time you get to it.

5. Create Mini Chap Synopses. During the first read through, write down a 1-2 sentence paragraph about what happens in each chapter. This can be done on individual note cards, Post-its or white board. Additionally, note characters introduced/present in each chapter and number of pages in each chapter. 
 
6. Manually Rearrange. Rearrange chapters/scenes to help plot, pacing, or character intro. Tinker with this draft harmlessly by manually shuffling hard copy pages/chapters or rearranging mini-synopses until you like the changes. 

7. Digitally REVISE. Before starting digital revisions, save first draft under new file name, keeping original first draft file. Using NEW file, revise plot and research edits first, including digitally moving chapters/scenes. Once plot and research issues have been dealt with, work through rest of Post-it notes, by color, focusing on specific issues one at a time. 

CONGRATS! Once you have completed each phase of the editing process, you can consider yourself the proud owner of DRAFT #2.

Which is a whole other type of messy.

#editing #amediting #amwriting #WIP #SCBWI #NaNoWriMo #NaNoWriMo2020

NaNoWriMo: Ready? Set. Go! 
For the third year in a row, I'm taking the challenge. National Novel Writing Month, NaNoWriMo, starts November 1, and I'm prepping for my 2020 project, a women's fiction set on Lake Erie (because that's my jam) with plenty of family drama (write what you know?) and quirky characters (careful, or you'll end up in my novel).

The goal? To write 50,000 words—essentially a short novel—in a month, something I managed in both 2018 and 2019. NaNoWriMo was a game-changer for me. I ultimately cleaned up my messy, ugly first draft of "Sutton's Choice" (2018). The final product—many drafts later and now 80,000 words—is in the query trenches, and my 2019 project is in the editing phase.

I'm stoked. On Nov. 1, I'll start something quite new. And how about you? Want to join me?

Why is it worth the time? 

1. To get the story down. In 2018 and 2019, I did not have time to second-guess every word. To meet the goal, I had to quickly lay the roots of the story and worry about the nuances later. This stopped my natural tendency to overanalyze my grammar and ideas, and it allowed me to write more freely/naturally.

2. To have a goal with concrete deadlines. I love a challenge, and NaNoWriMo is definitely that. I work best when I have a deadline. Since I take due dates seriously, not following through would have been a fail for me.

3. To create accountability. "Announcing" on my website and on Facebook that I was participating in NaNoWriMo nudged me to follow through. By going public in 2018 and 2019, and keeping my readers apprised of my word count progress, I was compelled to prove (to myself and everyone) that I could finish. I'm hoping to prove the same in 2020!

4. To feel a part of something. Writing can be a lonely sport. NaNoWriMo is like a month-long writing workshop at which you can ask anyone anything, at anytime, via the Internet and Facebook NaNoWriMo groups, and get multiple answers to your questions PLUS amazing peer encouragement. NaNoWriMo is a wonderful support system.

5. To provide a rhythm to writing. NaNoWriMo made me a more efficient writer. Knowing I had only 30 days, I wrote daily (regardless of how difficult the subject matter or how easily I could have invented excuses to delay a tricky chapter if I "wasn't feeling it"). I allowed myself to back up and edit just 1-2 pages each day, so I'd get my editing fix in without taking hours away from my writing time. This also allowed me to quickly regain the rhythm of the story and plow full steam ahead with something new each day. 

6. To finish. Messy or not, complete or not, I managed a "first draft" (twice). Though NaNoWriMo 2018 and 2019 produced rough, rough, rough first drafts, the results were still something of which I am very proud. Only with a finished first draft could I reasonably begin edits on a publishable final draft. 

NaNoWriMo is not for everyone, but for those who can look past the messy first draft, and see the nugget of gold beneath, the process is totally worth the time and effort.

Ready? Set. Go! Good luck and happy writing, my NaNoWriMo friends.

#WritingCommunity ​#NaNoNites #AmPrepping #Writer #NaNoNoWriMo2020 #WIP #MotivationMonday #MondayMotivations #WednesdayWisdom #WritingTip #WriteTip #SCBWI #fiction #amquerying #NaNoWriMo

On November 1, the brave of heart pour forth all the lovely characters, settings, fantastical creatures, possibly post-apocalyptic plots ('cause, well, reasons), and/or personal doubts and writerly insecurities stored up for months.

Our NaNoWriMo goal? 50,000 words and a complete novel draft in the month of November.
​
Sounds crazy, yes, but it CAN be done. I've successfully managed it two years in a row with my women's fiction projects, "Sutton's Choice," 2018, and "Sutton's Second Chance," 2019. I've just recently pushed "Sutton's Choice," fully edited and now complete at 80,000 words, out of the nest and into the query trenches. I've never felt more productive than in the past two Novembers. The NaNoWriMo process has, definitely, upped my writing game. I LOVE the deadline and structure of preparing for this process.

Here are a few tips for getting started. 

The very basic basics of preparing for NaNoWriMo 2020:

1. Create an account. Without a NaNoWriMo account, you won't really feel bound to pursue your goal. It takes only a few minutes to sign up, and it's free. Even if you choose not to follow through, the website is brimming with writing tips. 

2. Set it up. Where do you want this to take place? Time of year? Whether it's a little town you've been to many times before or someplace completely fictional, write down the basics of your setting. City? Region? State? Planet? If it helps, sketch a map of the surroundings. If the setting is real, create a folder on your laptop to stash helpful links to pull facts from later, as you need them. An easy resource is the area's Visitors Bureau website, which may provide historical information and photographs.

3. Get to know your characters. Listen to the voices in your head. Create mini character profiles. Give each character his or her own page in your notebook and add potential names, appearance, age, occupation, any connection you'd like them to have to other characters, interesting mannerisms, speech patterns, how they dress, etc. This is tons of fun and can be added to before, during, and after NaNoWriMo. Through character profiles you can also get potential ideas for conflict, if you don't already have a plot in mind.

4. Create a SHORT plot synopsis. Once you've got some interesting characters to play with and a place to let them play, jot down potential "What if?" scenarios that allow your characters to interact. Which scenario interests you most? Which would be easiest to write without a lot of research (Writing within one's knowledge base may help reduce stress). Which plot idea creates the most conflict? Once you hone in on a potential plot, attempt to write a short 1-2 paragraph synopsis. Like the back cover of your favorite book, it should not be too long but with enough details to draw in a reader. 

5. Glimpse the beginning, middle, and end. Whether a planner-type who takes all of October to fully prep for the big event—spread sheets, blocked off calendar, play list, 30-page synopsis, and a brand new coffee mug—or a "pantser" flying by the seat of one's drawers, try to have a general idea of how you want your story to begin, what specific actions/plot points might happen midway through the story, and some sense of what happens to end the story. In other words, what is point A and point B and what possible pitfalls will your characters see/experience when traveling down that path? 

That's it, really. With the above steps, you've got a base. I can guarantee, those characters are likely to take a few wild turns, and they might even send you down a completely unexpected rabbit hole, but at least you'll have some sense of where you'd like to go. That's all you need to participate in NaNoWriMo 2020.

Frankly, it's all I had last year and the year before, so just do it. Let the creativity flow!

For more tips, check out my other NaNoWriMo posts in October/November 2018 & 2019. 

Good luck and write on, NaNoWriMo folks!

#amwriting #NaNoWriMo #NaNoWriMo2020 #writingtips 

Usually, my posts are geared toward improving the craft of writing, catching grammar mistakes, overcoming writing procrastination (something I've battled this past month), etc.

Today? Today, I go back to basics — ABCs and 123s.

What came first? I'd like to say ABCs. Without basic literacy—the ability to read or write—it would be nearly impossible for a child to understand a math problem. Without basic literacy, children would struggle with every other subject in elementary school. As an adult, he or she may not be able to order food from a menu, get a driver's license, be eligible for college, sign a check, know how much a shirt costs at Target ... or even know if their own child is dyslexic.

Certainly, they would not be able to read a great American classic. And that's a shame.

When I lived in the Pittsburgh area for over 20 years, I spent a good bit of my time advocating for early childhood literacy. I ran a couple of district-wide fundraisers to bring thousands of dollars worth of books into Penn-Trafford School District's five elementary schools and served as library aide for one elementary library for about five years, prior to becoming a news reporter for a community paper. I ran the library, autonomously, four days a week, every week, for kiddos in Kindergarten through fifth grade. We rhymed with Dr. Seuss, climbed a magic treehouse, got tangled up in Charlotte's web, and even hopped aboard the Hogwarts Express. 

It was, decidedly, one of the most rewarding times of my life.

I am most proud of my past efforts to get non-readers interested in reading. Library mascot Buddy the Bookworm and I challenged the students to read 4,000 books, as a school, in my first year in the library. By the time I "retired," those students were reading more than 10,000 titles annually, schoolwide. I spent an entire day on the roof of the library, bundled up with umbrella in hand, as classes stood in the bus loop, between raindrops, to hear me recite "The Cat in the Hat" as my "punishment" for all that reading.

The memory brings tears to my eyes. 

Those kids taught me what hard work means, and, hopefully, I taught them the value of a good book.

That lesson must be taught as young as a parent can possibly teach it—from birth, if at all possible. That is why I am very excited to support the statewide Ohio Governor's Imagination Library (OGIL), in coordination with Dolly Parton's Imagination Library, which can be found worldwide. 

As a Port Clinton Rotarian, I recently served in a publicity capacity on the Ottawa County, OH, Imagination Library steering committee, helping to bring United Way's OGIL program to area children. I highly encourage anyone with a child—birth to age five—to register to receive FREE monthly books, because early literacy is the key to later success.

Start your child's reading journey!
A passion project of Ohio Gov. Mike DeWine and First Lady Fran DeWine, OGIL provides children from birth up to age five, regardless of family income, with a new book each month at NO COST to the parent or provider. Studies have shown that improving early literacy leads to better education and training, improved employment outcomes, less poverty, and reduced crime. The books, which are mailed directly to each child, are selected by a panel of early childhood literacy experts.

To enroll a child in Ohio Governor's Imagination Library in Ottawa County, OH, visit https://www.unitedwaytoledo.org/take-action/united-way-in-ottawa-county/ and click on the “Register Now” tab.

Anyone interested in supporting this cause may contact United Way in Ottawa County, 419-734-6654, info@unitedwayottawacounty.org. OGIL matches all community funds raised, dollar for dollar. Every $1.05 donated provides one new book for a child.

READ early and read often!

#ImaginationLibrary #AmReading #BooksForKids #DollyParton #UnitedWay

Querying a literary agent is scary. 

There's so much to think about BEFORE you bravely send that first fiction submission. But, with a bit of patience and planning, querying can be a manageable, less terrifying (maybe enjoyable?) experience.

Hints for the brave:

1. Be prepared. Do not send a query before your fiction manuscript is fully drafted, edited, and proofed. I've heard so many stories of writers sending out queries (or getting a like during #PitMad) before a manuscript is ready. This creates a panic if an agent requests more. Though a  manuscript may not be perfect, it should be as polished as you can make it. Assuming an agent or editor will "clean up" the missing commas or misspelled words is a recipe for rejection.

2. Know what might be asked of you next. When requesting a full or partial, some agents may also ask for a synopsis, comp authors or titles, or even a marketing plan. Don't be blindsided by these requests. Before submitting, write a 1-2 page synopsis (yes, I hate writing them, too, but it's got to be done). Also, have some sense of who your target market is, what authors you may be compared to, specific titles your book could sit beside on the shelf, etc.

3. Do your research. Always consider the agent's agency website to be the most reliable source of information about how to submit. Regardless of what an agent may say about submissions anywhere else (Publishers Marketplace, a magazine interview, etc.), it is completely safe to indicate in your query "Per the submission guidelines posted on Totally Awesome Agency's website, I am submitting blah, blah, blah." No one will fault you, if you follow the agency website guidelines.

4. Visit the Manuscript Wishlist website. This super helpful website includes the current "wishlists" of agents and editors. Not all agents utilize the site, but it's a great way to search specifically for those who are looking for what you are submitting. Many agents update these listings more frequently and show more of their personality and literature tastes on this site than they do on their actual agency sites. 

5. Make a wishlist of your own. Not all agents are created equal. You should want an agent as much as he or she wants you, so be sure to compile a list of the agents you are considering and even rank them. An agent that I think is a "perfect" fit (offers a helpful writing blog, represents bestsellers in my genre, seeks a story about complicated families, was an only child, enjoys baseball, likes dogs, or whatever) goes to the top of my list. If an agent sounds like a good fit, but I don't know enough to tell for sure, I put the name further down. If an agent doesn't divulge much about interests but represents my genre, he or she goes to the bottom of the list. Those at the bottom may actually be a fantastic option, but, until I can dig up more information, I just don't know.

6. Create a master spreadsheet. Taking your agent list, create a spreadsheet to include basics such as agent name (last, first), rank, agency name, agency contact info/web/address, agent contact email, submission requirements (query + 5 pages, synopsis, etc.), submission email or online form, submission date, response date, request for F/P, notes. Because I like to write for a variety of ages, I also include checkboxes for what an agent represents (PB, M, YA, NA, A). Feel free to use this PDF or customize this Excel doc for your own needs. 

7. Consider creating a Submissions Only email. Some writers create a "Submissions Only" email address, used strictly for sending and receiving queries/responses, so the chance of a "request for full" from an agent doesn't get lost in a glut of spam, client communications, and Barnes & Noble ads.

8. Be strategic with the first batch. When submitting a new project, I usually start small (about half a dozen). I choose 2 agents from my highest ranked, 2 from my middle ranked, and 2 from my lowest ranked. This gives me a nice cross-section. I also choose agents who have slightly different submission guidelines. Of the half dozen, I select at least a couple who only want a query letter (no sample), so I can gauge if my query, alone, is working. The rest of my queries go to a strategic mix of agents who ask for 5 sample pages, 10 pages, or, sometimes, 20 pages (early on, I prefer submitting fewer sample pages). Again, my goal is to see what gets someone's attention, so I can adapt my strategy or even edit my manuscript, if need be.

9. Stay organized and document results. Print out your master spreadsheet and color code agents (I use sticky notes I can move around — yellow indicates outstanding submissions, green indicates request for F/P, red indicates rejection). Be sure to document submission dates and response dates, as soon as they go out or come in. When an agent sends me a final rejection, I print it and file it.

10. Look forward to the rejections. Rejections are not something to dread. They can give you a great deal of information (particularly if you're lucky enough to get a personal response vs. a form letter). Rejections allow you to move on to the next agent on your list. Again, the goal is to find an agent who wants you as much as you want them. Getting a rejection means you weren't a perfect fit. I try to replace every rejection I receive with a new submission, so there is always something out. Know who you will send to next and be prepared for the long haul. It could take 2 queries or 200 before a particular project gets picked up (or put in a drawer for another time). Even if it's a "no," learn something from the process.

Yes, querying a literary agent is scary. But news—ANY news—is a step forward. You can't get a publishing deal without putting yourself, and your work, out there.

Be brave ... and query on!

​As always, thanks for the artwork, Michelle Haas.

#amquerying #WIP #fiction #WednesdayWisdom #WritingCommunity